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An analysis of markets, trends, competition and strategy in functional foods, lesser evil foods and natural & organic foods in U.S. and global markets.
NBJ's Healthy Food Report 2007 provides comprehensive data on the $120-billion U.S. Healthy Foods Market (up $10 Billion over the 2006 report). Based on over twelve years of primary research by NBJ and all reliable secondary sources, the Healthy Foods Report provides a comprehensive review and quantification of the U.S. and global markets for healthy foods and beverages.
In addition to providing information about sales channels, activities of major corporations and ingredient supply, sections in the report are devoted to the three main segments in healthy foods:
Functional foods
Natural & organic foods
Lesser evil foods
NBJ's Healthy Foods Report 2007 is designed for business planners, market evaluators, investors, product developers, ingredient suppliers and others requiring an accurate snapshot of the business of healthy foods.
The report provides market quantification in over 250 tables and graphs, perspective on a decade of the healthy food movement, an updated forecast to 2010 and the most comprehensive reference document to date on functional foods.
Size your market: Market breakdowns and growth forecasts by the three major healthy food types and 8 major categories (and a number of specific sub-categories): Dairy, Breads & Grains, Beverages, Snack Foods, Packaged & Prepared Foods, Condiments, Fruits & Vegetables, and Meat, Fish & Poultry
Assess the competition: Food company profiles, growth brands, trends and strategies are presented and discussed throughout the report. Annual rankings of the top functional food and top natural & organic food manufacturers are also listed. In addition, the appendix includes more than 300 brands and products listed in NBJ’s functional food brand list that includes brand, company, category and sales estimates for most brands over $5 million in consumer sales.
New analysis: Data sets on raw material & ingredient supply are provided to assess sales values at the consumer, wholesale and specialty ingredient level. The evolution of the ‘post-low-carb era’ is discussed as companies and suppliers re-focus their product and brand development strategies. Condition-specific market analysis is also presented as functional foods increasingly target concerns such as heart health, digestive health, energy levels, etc.
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Copyright © 2007 Penton Media, Inc.
tel: (303) 998.9399, fax: (303) 385.0046. All rights reserved. This website, or any part, may not be duplicated, stored in a retrieval system or transmitted in any form without prior written permission of the publisher. Unauthorized use of this information is illegal. Disclaimer: Although NBJ has made every effort to be accurate, errors may appear and are unintentional.
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