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NBJ Business Achievement Awards continued...
2005 NBJ Product Merit Awards
DMV International
for Praventin, a bioactive protein complex rich in fractional components
of whey and designed to support a clearer complexion by enhancing the body’s
natural defenses. A consumer focus group and test market study with 44 teenagers
demonstrated that oral supplementation with Praventin considerably improved
skin appearance and visible redness. 85% of America’s 31 million teenagers
and young adults have problems with complexion.
Pharmavite for
introducing Nature’s Resource TriMune, an immune health supplement
combining vitamin C, zinc, echinacea and andrographis, a top-selling herb in
Sweden and part of the Chinese and Indian herbal tradition. Pharmavite has positioned
TriMune for year-round immune system support based on a recent study
from the National Institute of Allergies and Infectious Disease which suggests
approximately 30-35% of adults need immune support during early fall, spring
and summer, not just in the winter.
Jarrow Formulas
for MK-7 Natto K2 (Menaquinone-7 of the menaquinone family), an enhanced,
bioactive form of vitamin K extracted from non-GMO soybeans fermented with Bacillus
subtilus natto and concentrated without solvents. Also for PressureOptimizer
with CoQ10 and AmealPeptide for blood pressure regulation. AmealPeptide
is a patented extract of hydrolyzed casein that contains two tripeptides (Valyl-Prolyl-Proline,
Isoleucyl-Prolyl-Proline).
Pharmanex
for Lifepak Nano, a multivitamin that includes nano-carotenoids (beta-carotene,
lycopene, lutein, etc.) and nano-CoQ10. Pharmanex uses nanotechnology to "wrap"
the nutrient molecules, which prevents them from clinging together, creating
maximum contact with the GI tract. In a recent study, "nano-ized" CoQ10 was
found to be five to 10 times more absorbable than the traditional form, according
to the company. (One nanometer is one-millionth of a millimeter.)
Hero Nutritional
Products for Yummi Blast, a line of nutrition boosters for children
that can be mixed with 16oz of water or eaten straight from the package, similar
to a pixie stick. Yummi Blast is available in five formulas: Fruit
& Vegetable Concentrate, MultiVitamin, Vitamin C, Probiotic and
Immune.
Alpine Pure
for launching its artichoke, echinacea and St. John’s wort herbal supplement
line in the United States. Swiss-made and regulated, Alpine Pure supplements
are made from dried fresh plant juices from whole organic plants grown in Germany
and France. Plants are squeezed within three hours of harvest, and the juice
is gently vacuum-dried and encapsulated.
Guayaki Sustainable Rainforest
Products for rolling out two new yerba mate beverages: the first yerba
mate organic energy drinks (16oz iced tea format) and the first yerba mate concentrates
(for mate lattes). Guayaki claims to have more than a 60% share of the yerba
mate market.
SimplyH Inc. for
addressing the need for a nutritious, low-sugar alternative to children’s
added-sugar drinks. Toddler Health nutritional drink mix is targeted
at children 13 months to 5 years and contains vitamins, minerals, protein, antioxidants,
prebiotics, fiber, phytonutrients and DHA/EPA, in addition to the branded ingredients
HiOrac, SunActive-Fe, Natureal,Calcilife, Tagatose and
Luo Han Guo. Instead of sugar, sodium-free Toddler Health uses
low levels of natural sweeteners. The all-natural line comes in non-GMO oat
and rice bases in chocolate and vanilla.
Naturally ME Inc.
for launching Natural Feast gluten-free pies earlier this year and responding
to the needs and desires of millions of consumers with dietary restrictions—not
to mention health-conscious dessert lovers. Natural Feast pies are produced
in a dedicated production facility with a ‘clean room’ environment
(free of wheat and gluten). When possible, fresh blueberries, apples and cranberries
are purchased from local farmers. The gluten-free dough is baked using a proprietary
production process.
Peeled Snacks
for innovative packaging that keeps its mixes of dried fruit and nuts as fresh
and as close to natural as possible. Most trail mixes use sugar-coated fruit
and oil-roasted nuts to prevent moisture moving from the fruit to the nuts.
Peeled Snacks packages its dried fruit and dry roasted nuts separately so the
fruit stays moist and the nuts stay crunchy without added sugar or fat.
BioLogic Health
Solutions for UroLogic, a natural branded ingredient designed
to address overactive bladder and incontinence associated with aging and childbirth.
U.S. National Association for Continence estimates that 25 million Americans
suffer transient or chronic urinary incontinence and spend roughly $5 billion
each year on incontinence products. UroLogic contains the Western herb
Horsetail, traditionally used to address urinary incontinence, and the Ayurvedic
herb Crateva for bladder tone, plus minerals to support nerve transmission.
Embria Health Sciences
for a pasteurized, organic selenium yeast ingredient, eXselen, backed
by 15 years of research and more than 60 years of proprietary fermentation technology,
according to the company. The yeast inoculum, used to make eXselen,
produces high levels of selenomethionine, an organic form of selenium that
metabolizes rapidly. When ingesting 55mcg of eXselen the body will absorb
close to 55mcg compared to less bioavailable, inorganic forms of selenium in
which 25mcg or less may be absorbed, Embria reported. The yeast also contains
B vitamins and glucans and does not cause Candida or other yeast-related problems.
Sabinsa Corp. for
Selenium SeLECT, a branded L-(+)-Selenomethionine compound. The National
Cancer Institute (NCI) is using Selenium SeLECT for its Selenium and
Vitamin E Cancer Prevention Trial (SELECT), a 12-year study focused on the role
of selenium and vitamin E in the prevention of prostate cancer. NCI is also
conducting the Prevention of Alzheimer’s by Selenium SeLECT and
Vitamin E (PREADVISE) trial in conjunction with SELECT. A recent study entitled
"Effectiveness of selenium supplements in a low-selenium area of China," published
in the American Journal of Clinical Nutrition, showed Selenium SeLECT
to be nearly twice as bioavailable as inorganic forms of selenium.
Renaissance Herbs
Inc. for introducing standardized Mangosteen extracts under the XanoMax
brand. The rind of the Mangosteen fruit contains a wide range of plant compounds,
three of which are associated with antioxidant activity: mangostin (one of many
xanthones found in the rind), flavonoids and tannins. XanoMax is standardized
to all three compounds, resulting in a line of extracts with very high ORAC
values. In vitro tests and ongoing animal and human studies are showing
a wide range of potential benefits.
American BioSciences
Inc. for the exclusive distribution of Avé from Hungary,
the first dietary supplement available in the U.S. with the ingredient Avemar.
Avemar is made from wheat germ fermented by baker’s yeast through
a patented process standardized for di-methoxy-substituted benzoquinones (DMBQ).
Hungarian scientist Dr. Albert Szent-Gyorgyi, recipient of the 1937 Nobel Prize,
initiated development of the naturally occurring compound DMBQ, theorizing that
it would help regulate cellular metabolism and support immune system regulation.
Hungarian scientists later discovered that fermented wheat germ was a perfect
source for obtaining standardized levels of DMBQs. Avemar has been the
subject of more than 20 peer-reviewed publications and shown to support cell
metabolic regulation in vulnerable cells and to promote immune system modulation
resulting in both healthy cellular and humoral immune system balance.
OrderDog Inc.,
a provider of third party business-to-business services to improve supply chain
efficiencies in the natural product industry, for its Next Generation iPOS Point
of Sale system. The system was revamped to provide a more user-friendly interface
and improved sales process functions for independent retailers. The all-in-one
unit features a touch-screen and high-speed networking capabilities. The product
database automatically updates pricing, product availability, contact information,
cost history & averages and UPC and item identification numbers.
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